Check out our latest case studies, insights and news from Tokyo's creative community. Get involved by joining a discussion on the blog or exploring our spotlight series showcasing some of the talented people we work with.

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Can I use AI to grow my brand in Japan?

The robots are coming. Harnessing their power for PR...

S&E teams up with Usain Bolt for STEP APP global launch

Move-to-earn pioneer appoints S&E to support launch in Tokyo…

You want customers in Japan, but what do they expect?

Japan has some great expectations. Here’s our top 3...

What does COVID-19 mean for your PR in Japan?

When Japan decides to change, it can happen fast…

Does my brand really need an influencer in Japan?

Sometimes there’s more to chase than hearts and hashtags…

Thought leadership is just content worth stealing

Clients in Japan and overseas have one thing in common...

Planning: The art and science of better content

It’s the foundation upon which every great work is built. And yet...

#Brandfail: Business won or lost in translation

Somewhere between the cat video and motivational quote...

3 comms lifehacks that give you clear direction

Like any self-obsessed millennial, there's no better guinea pig...

Can we all be unique and what is creative copy?

It’s here that east and west meet, and usually end up...

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